070916 Apple Announcement
Apple Events – Keynote September 2016 – Apple
TC Car Pool Karaoke
TC sing One Republic song
TC, JC & Pharel Williamssing sweet home Alabama
Apple Music update
17 Million subscribers
70 releases – first on Apple
10th Apple Music Festival
App Store
140 Billion downloads
Last 2 months 100% growth Yr on Yr
Last qtr 2 as much revenue than largest competitor
Gaming biggest and popular
Super Mario coming to App Store
Super Mario Run
Super Mario Run Demo
One Handed play – first time
Set price release – pricing to come, released in time for holidays
Super Mario stickers for Messages for iOS 10
Education
Aware
Connect Ed commitment
TC visited ConnectEd schools
Apple support 114 schools
Everyone Can Code – Swift Playground teaching system
iWork
P, K, & N
REAL-TIME Collaboration
New Product
appleWatch
2015 2nd in world by sales revenue (8 months)
Whats Next
watchOS 3
Pokemon Go coming to watch
Pokemon Go demo
500M + downloads, 4.6 Billion Ks walking playing game
Shipping before end of year
Video
appleWatch series 2
re-engineered
swim proof
speaker ejects water from itself
swimming simulator
fitness lab used to setup swimming algorithms
S2 System in a Package (SIP)
50% faster, new GPU 2 times graphics
2 times brighter display (1000 nits)
GPS
viewranger app demo – hiking app
Aluminium, SS, NOW White Ceramic
appleWatch Nike+ Late OCT
4 colours of special band and face
motivation invites
Running Club
starting at US$369
current model upgraded CPU series 1 Available September
iPhone
integration hardware, software & services
iOS 10
HomeKit
This year 100+ products coming to market
Messages
iPhone 7
Best we have ever created
Johnny Ive video
Simply & Improve
Antenna disappears
HIGH Gloss Black
Phil Schiller
1/ Jet Black
Black – 2nd new Black
Gold, Silver, Rose Gold
2/ Home button
redesigned – force sensitive, Taptic feed back
3/ Water & Dust resistant IP67 standard
4/ Camera – all imaged stabilised
6 element lens
F1.8 aperture
60% faster
flash 50% more light
12mega pixel
new signal processor
100 Billion operations in 25 milliseconds
BETTER LOW LIGHT
7 mega pixel FaceTime camera with stabilisation
5/ 2 x 12MP on 7 Plus 2nd Telephoto wide angle
10 x zoom using hardware and software
shadow depth of field
boca
New Portrait Mode
Software update for iPhone7 Plus later this year
6/ retina HD display, 25% brighter
end to end colour gamut
3D touch
New Instagram demo
7/ Audio
Speakers STEREO bottom & top, twice volume iPhone 6
ear pods LIGHTENING
900 MILLION LIGHTENING DEVICES
ADAPTER IN BOX
Why move on, COURAGE
SPACE & Vision for Audio
Wireless – Apple AirPods
Johhny Ive Video
5Hrs listening
Case is also charger
W1 chip Apple first wireless chip
Beats also releasing 3 headphone taking advantage of new W1 chip
9/ Apple Pay
10/ Performance A10 Fusion 64 bit 4 core, twice as fat as iPhone 6
Oz Working kingdom game demo
Longest battery life, about 2 hours from iPhone 6
Video
iPhone 7 US$649 32GB 128GB 256GB (Jet Black only in 128GB, 256GB)
iPhone 7Plus US$769 32GB 128GB 256GB (Jet Black only in 128GB, 256GB)
32GB & 128GB iPhone 6 & 6S
shipping Sept 16, order Sept 9
Sept 13 iOS 10 release date
AirPods US $139
Sia performing her songs Broken Glass, first time live and ???
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