TNW News reports – While everyone’s panicking about Facebook Instant Articles, I’ve seen something much more terrifying and exciting: Apple News.
The app, which will be installed on every iPhone that upgrades to iOS 9, is a new centralized home for content.
Publishers can input their content via RSS feeds or, if they’re willing to go all-in, add special HTML markup that allows their content to be presented in interesting ways with custom branding in Apple’s app.
Apple News is fast, responsive and enjoyable to use. It puts everything I want to read in a single place, without the need to download a third-party app and it loads incredibly fast, thanks to the company’s content delivery network.
It also recommends new sites you might enjoy following by learning what you read over time.
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